The Chief Guest, Imran Jattala, National Director Hult Prize announced the winning team "SOS" (a 4-member team of MBA students). The Hult Prize at IBA Finals had the honour of having the most experienced judges. The panel comprised of Humayun Bashir, former IBM Country General Manager and current Chairman National Clearing Company, Saif Akhtar, co-founder and CEO of 10Xc and Maha Abdullah, Senior Program Officer at WWF.
The event was graced by Inshan Ali an IBA Alumnus and the Executive Director of Market Link Pvt Ltd. Lead Sponsor of the event. Market Link (Private) Ltd is a complete digital value chain for farmers in Pakistan, it is a quality inputs and private sector enterprise, which designs Inclusion Strategy, to support Pakistan's policy agenda. Ahmad Ashkar, CEO and founder of The Hult Prize attributes the success of the competition to the Global Youth revolution. He said, "We continue to be moved by the large number of students from around the world who are capitalizing on the opportunity to develop business models that target those who are in most need."-PR